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Nov 3

ID-Aligner: Enhancing Identity-Preserving Text-to-Image Generation with Reward Feedback Learning

The rapid development of diffusion models has triggered diverse applications. Identity-preserving text-to-image generation (ID-T2I) particularly has received significant attention due to its wide range of application scenarios like AI portrait and advertising. While existing ID-T2I methods have demonstrated impressive results, several key challenges remain: (1) It is hard to maintain the identity characteristics of reference portraits accurately, (2) The generated images lack aesthetic appeal especially while enforcing identity retention, and (3) There is a limitation that cannot be compatible with LoRA-based and Adapter-based methods simultaneously. To address these issues, we present ID-Aligner, a general feedback learning framework to enhance ID-T2I performance. To resolve identity features lost, we introduce identity consistency reward fine-tuning to utilize the feedback from face detection and recognition models to improve generated identity preservation. Furthermore, we propose identity aesthetic reward fine-tuning leveraging rewards from human-annotated preference data and automatically constructed feedback on character structure generation to provide aesthetic tuning signals. Thanks to its universal feedback fine-tuning framework, our method can be readily applied to both LoRA and Adapter models, achieving consistent performance gains. Extensive experiments on SD1.5 and SDXL diffusion models validate the effectiveness of our approach. Project Page: \url{https://idaligner.github.io/}

  • 6 authors
·
Apr 23, 2024 1

Removing Averaging: Personalized Lip-Sync Driven Characters Based on Identity Adapter

Recent advances in diffusion-based lip-syncing generative models have demonstrated their ability to produce highly synchronized talking face videos for visual dubbing. Although these models excel at lip synchronization, they often struggle to maintain fine-grained control over facial details in generated images. In this work, we identify "lip averaging" phenomenon where the model fails to preserve subtle facial details when dubbing unseen in-the-wild videos. This issue arises because the commonly used UNet backbone primarily integrates audio features into visual representations in the latent space via cross-attention mechanisms and multi-scale fusion, but it struggles to retain fine-grained lip details in the generated faces. To address this issue, we propose UnAvgLip, which extracts identity embeddings from reference videos to generate highly faithful facial sequences while maintaining accurate lip synchronization. Specifically, our method comprises two primary components: (1) an Identity Perceiver module that encodes facial embeddings to align with conditioned audio features; and (2) an ID-CrossAttn module that injects facial embeddings into the generation process, enhancing model's capability of identity retention. Extensive experiments demonstrate that, at a modest training and inference cost, UnAvgLip effectively mitigates the "averaging" phenomenon in lip inpainting, significantly preserving unique facial characteristics while maintaining precise lip synchronization. Compared with the original approach, our method demonstrates significant improvements of 5% on the identity consistency metric and 2% on the SSIM metric across two benchmark datasets (HDTF and LRW).

  • 5 authors
·
Mar 8

ConsistentID: Portrait Generation with Multimodal Fine-Grained Identity Preserving

Diffusion-based technologies have made significant strides, particularly in personalized and customized facialgeneration. However, existing methods face challenges in achieving high-fidelity and detailed identity (ID)consistency, primarily due to insufficient fine-grained control over facial areas and the lack of a comprehensive strategy for ID preservation by fully considering intricate facial details and the overall face. To address these limitations, we introduce ConsistentID, an innovative method crafted for diverseidentity-preserving portrait generation under fine-grained multimodal facial prompts, utilizing only a single reference image. ConsistentID comprises two key components: a multimodal facial prompt generator that combines facial features, corresponding facial descriptions and the overall facial context to enhance precision in facial details, and an ID-preservation network optimized through the facial attention localization strategy, aimed at preserving ID consistency in facial regions. Together, these components significantly enhance the accuracy of ID preservation by introducing fine-grained multimodal ID information from facial regions. To facilitate training of ConsistentID, we present a fine-grained portrait dataset, FGID, with over 500,000 facial images, offering greater diversity and comprehensiveness than existing public facial datasets. % such as LAION-Face, CelebA, FFHQ, and SFHQ. Experimental results substantiate that our ConsistentID achieves exceptional precision and diversity in personalized facial generation, surpassing existing methods in the MyStyle dataset. Furthermore, while ConsistentID introduces more multimodal ID information, it maintains a fast inference speed during generation.

  • 11 authors
·
Apr 25, 2024 1

Large-scale Training Data Search for Object Re-identification

We consider a scenario where we have access to the target domain, but cannot afford on-the-fly training data annotation, and instead would like to construct an alternative training set from a large-scale data pool such that a competitive model can be obtained. We propose a search and pruning (SnP) solution to this training data search problem, tailored to object re-identification (re-ID), an application aiming to match the same object captured by different cameras. Specifically, the search stage identifies and merges clusters of source identities which exhibit similar distributions with the target domain. The second stage, subject to a budget, then selects identities and their images from the Stage I output, to control the size of the resulting training set for efficient training. The two steps provide us with training sets 80\% smaller than the source pool while achieving a similar or even higher re-ID accuracy. These training sets are also shown to be superior to a few existing search methods such as random sampling and greedy sampling under the same budget on training data size. If we release the budget, training sets resulting from the first stage alone allow even higher re-ID accuracy. We provide interesting discussions on the specificity of our method to the re-ID problem and particularly its role in bridging the re-ID domain gap. The code is available at https://github.com/yorkeyao/SnP.

  • 4 authors
·
Mar 28, 2023

DocXPand-25k: a large and diverse benchmark dataset for identity documents analysis

Identity document (ID) image analysis has become essential for many online services, like bank account opening or insurance subscription. In recent years, much research has been conducted on subjects like document localization, text recognition and fraud detection, to achieve a level of accuracy reliable enough to automatize identity verification. However, there are only a few available datasets to benchmark ID analysis methods, mainly because of privacy restrictions, security requirements and legal reasons. In this paper, we present the DocXPand-25k dataset, which consists of 24,994 richly labeled IDs images, generated using custom-made vectorial templates representing nine fictitious ID designs, including four identity cards, two residence permits and three passports designs. These synthetic IDs feature artificially generated personal information (names, dates, identifiers, faces, barcodes, ...), and present a rich diversity in the visual layouts and textual contents. We collected about 5.8k diverse backgrounds coming from real-world photos, scans and screenshots of IDs to guarantee the variety of the backgrounds. The software we wrote to generate these images has been published (https://github.com/QuickSign/docxpand/) under the terms of the MIT license, and our dataset has been published (https://github.com/QuickSign/docxpand/releases/tag/v1.0.0) under the terms of the CC-BY-NC-SA 4.0 License.

  • 5 authors
·
Jul 30, 2024

De-identification of Patient Notes with Recurrent Neural Networks

Objective: Patient notes in electronic health records (EHRs) may contain critical information for medical investigations. However, the vast majority of medical investigators can only access de-identified notes, in order to protect the confidentiality of patients. In the United States, the Health Insurance Portability and Accountability Act (HIPAA) defines 18 types of protected health information (PHI) that needs to be removed to de-identify patient notes. Manual de-identification is impractical given the size of EHR databases, the limited number of researchers with access to the non-de-identified notes, and the frequent mistakes of human annotators. A reliable automated de-identification system would consequently be of high value. Materials and Methods: We introduce the first de-identification system based on artificial neural networks (ANNs), which requires no handcrafted features or rules, unlike existing systems. We compare the performance of the system with state-of-the-art systems on two datasets: the i2b2 2014 de-identification challenge dataset, which is the largest publicly available de-identification dataset, and the MIMIC de-identification dataset, which we assembled and is twice as large as the i2b2 2014 dataset. Results: Our ANN model outperforms the state-of-the-art systems. It yields an F1-score of 97.85 on the i2b2 2014 dataset, with a recall 97.38 and a precision of 97.32, and an F1-score of 99.23 on the MIMIC de-identification dataset, with a recall 99.25 and a precision of 99.06. Conclusion: Our findings support the use of ANNs for de-identification of patient notes, as they show better performance than previously published systems while requiring no feature engineering.

  • 4 authors
·
Jun 10, 2016

Better Generalization with Semantic IDs: A Case Study in Ranking for Recommendations

Randomly-hashed item ids are used ubiquitously in recommendation models. However, the learned representations from random hashing prevents generalization across similar items, causing problems of learning unseen and long-tail items, especially when item corpus is large, power-law distributed, and evolving dynamically. In this paper, we propose using content-derived features as a replacement for random ids. We show that simply replacing ID features with content-based embeddings can cause a drop in quality due to reduced memorization capability. To strike a good balance of memorization and generalization, we propose to use Semantic IDs -- a compact discrete item representation learned from frozen content embeddings using RQ-VAE that captures the hierarchy of concepts in items -- as a replacement for random item ids. Similar to content embeddings, the compactness of Semantic IDs poses a problem of easy adaption in recommendation models. We propose novel methods for adapting Semantic IDs in industry-scale ranking models, through hashing sub-pieces of of the Semantic-ID sequences. In particular, we find that the SentencePiece model that is commonly used in LLM tokenization outperforms manually crafted pieces such as N-grams. To the end, we evaluate our approaches in a real-world ranking model for YouTube recommendations. Our experiments demonstrate that Semantic IDs can replace the direct use of video IDs by improving the generalization ability on new and long-tail item slices without sacrificing overall model quality.

  • 12 authors
·
Jun 13, 2023

FaceID-6M: A Large-Scale, Open-Source FaceID Customization Dataset

Due to the data-driven nature of current face identity (FaceID) customization methods, all state-of-the-art models rely on large-scale datasets containing millions of high-quality text-image pairs for training. However, none of these datasets are publicly available, which restricts transparency and hinders further advancements in the field. To address this issue, in this paper, we collect and release FaceID-6M, the first large-scale, open-source FaceID dataset containing 6 million high-quality text-image pairs. Filtered from LAION-5B schuhmann2022laion, FaceID-6M undergoes a rigorous image and text filtering steps to ensure dataset quality, including resolution filtering to maintain high-quality images and faces, face filtering to remove images that lack human faces, and keyword-based strategy to retain descriptions containing human-related terms (e.g., nationality, professions and names). Through these cleaning processes, FaceID-6M provides a high-quality dataset optimized for training powerful FaceID customization models, facilitating advancements in the field by offering an open resource for research and development. We conduct extensive experiments to show the effectiveness of our FaceID-6M, demonstrating that models trained on our FaceID-6M dataset achieve performance that is comparable to, and slightly better than currently available industrial models. Additionally, to support and advance research in the FaceID customization community, we make our code, datasets, and models fully publicly available. Our codes, models, and datasets are available at: https://github.com/ShuheSH/FaceID-6M.

  • 11 authors
·
Mar 10

SeFi-IDE: Semantic-Fidelity Identity Embedding for Personalized Diffusion-Based Generation

Advanced diffusion-based Text-to-Image (T2I) models, such as the Stable Diffusion Model, have made significant progress in generating diverse and high-quality images using text prompts alone. However, T2I models are unable to accurately map identities (IDs) when non-famous users require personalized image generation. The main problem is that existing T2I models do not learn the ID-image alignments of new users. The previous methods either failed to accurately fit the face region or lost the interactive generative ability with other existing concepts in T2I models (i.e., unable to generate other concepts described in given prompts such as scenes, actions, and facial attributes). In this paper, we focus on accurate and semantic-fidelity ID embedding into the Stable Diffusion Model for personalized generation. We address this challenge from two perspectives: face-wise region fitting, and semantic-fidelity token optimization. Specifically, we first visualize the attention overfit problem, and propose a face-wise attention loss to fit the face region instead of the whole target image. This key trick significantly enhances the ID accuracy and interactive generative ability with other existing concepts. Then, we optimize one ID representation as multiple per-stage tokens where each token contains two disentangled features. This expansion of the textual conditioning space enhances semantic-fidelity control. Extensive experiments validate that our results exhibit superior ID accuracy and manipulation ability compared to previous methods.

  • 4 authors
·
Jan 31, 2024

Anomaly detection optimization using big data and deep learning to reduce false-positive

Anomaly-based Intrusion Detection System (IDS) has been a hot research topic because of its ability to detect new threats rather than only memorized signatures threats of signature-based IDS. Especially after the availability of advanced technologies that increase the number of hacking tools and increase the risk impact of an attack. The problem of any anomaly-based model is its high false-positive rate. The high false-positive rate is the reason why anomaly IDS is not commonly applied in practice. Because anomaly-based models classify an unseen pattern as a threat where it may be normal but not included in the training dataset. This type of problem is called overfitting where the model is not able to generalize. Optimizing Anomaly-based models by having a big training dataset that includes all possible normal cases may be an optimal solution but could not be applied in practice. Although we can increase the number of training samples to include much more normal cases, still we need a model that has more ability to generalize. In this research paper, we propose applying deep model instead of traditional models because it has more ability to generalize. Thus, we will obtain less false-positive by using big data and deep model. We made a comparison between machine learning and deep learning algorithms in the optimization of anomaly-based IDS by decreasing the false-positive rate. We did an experiment on the NSL-KDD benchmark and compared our results with one of the best used classifiers in traditional learning in IDS optimization. The experiment shows 10% lower false-positive by using deep learning instead of traditional learning.

  • 3 authors
·
Sep 28, 2022

I'm Spartacus, No, I'm Spartacus: Measuring and Understanding LLM Identity Confusion

Large Language Models (LLMs) excel in diverse tasks such as text generation, data analysis, and software development, making them indispensable across domains like education, business, and creative industries. However, the rapid proliferation of LLMs (with over 560 companies developing or deploying them as of 2024) has raised concerns about their originality and trustworthiness. A notable issue, termed identity confusion, has emerged, where LLMs misrepresent their origins or identities. This study systematically examines identity confusion through three research questions: (1) How prevalent is identity confusion among LLMs? (2) Does it arise from model reuse, plagiarism, or hallucination? (3) What are the security and trust-related impacts of identity confusion? To address these, we developed an automated tool combining documentation analysis, self-identity recognition testing, and output similarity comparisons--established methods for LLM fingerprinting--and conducted a structured survey via Credamo to assess its impact on user trust. Our analysis of 27 LLMs revealed that 25.93% exhibit identity confusion. Output similarity analysis confirmed that these issues stem from hallucinations rather than replication or reuse. Survey results further highlighted that identity confusion significantly erodes trust, particularly in critical tasks like education and professional use, with declines exceeding those caused by logical errors or inconsistencies. Users attributed these failures to design flaws, incorrect training data, and perceived plagiarism, underscoring the systemic risks posed by identity confusion to LLM reliability and trustworthiness.

  • 8 authors
·
Nov 15, 2024

ID-Booth: Identity-consistent Face Generation with Diffusion Models

Recent advances in generative modeling have enabled the generation of high-quality synthetic data that is applicable in a variety of domains, including face recognition. Here, state-of-the-art generative models typically rely on conditioning and fine-tuning of powerful pretrained diffusion models to facilitate the synthesis of realistic images of a desired identity. Yet, these models often do not consider the identity of subjects during training, leading to poor consistency between generated and intended identities. In contrast, methods that employ identity-based training objectives tend to overfit on various aspects of the identity, and in turn, lower the diversity of images that can be generated. To address these issues, we present in this paper a novel generative diffusion-based framework, called ID-Booth. ID-Booth consists of a denoising network responsible for data generation, a variational auto-encoder for mapping images to and from a lower-dimensional latent space and a text encoder that allows for prompt-based control over the generation procedure. The framework utilizes a novel triplet identity training objective and enables identity-consistent image generation while retaining the synthesis capabilities of pretrained diffusion models. Experiments with a state-of-the-art latent diffusion model and diverse prompts reveal that our method facilitates better intra-identity consistency and inter-identity separability than competing methods, while achieving higher image diversity. In turn, the produced data allows for effective augmentation of small-scale datasets and training of better-performing recognition models in a privacy-preserving manner. The source code for the ID-Booth framework is publicly available at https://github.com/dariant/ID-Booth.

  • 6 authors
·
Apr 9

DAS: Dual-Aligned Semantic IDs Empowered Industrial Recommender System

Semantic IDs are discrete identifiers generated by quantizing the Multi-modal Large Language Models (MLLMs) embeddings, enabling efficient multi-modal content integration in recommendation systems. However, their lack of collaborative signals results in a misalignment with downstream discriminative and generative recommendation objectives. Recent studies have introduced various alignment mechanisms to address this problem, but their two-stage framework design still leads to two main limitations: (1) inevitable information loss during alignment, and (2) inflexibility in applying adaptive alignment strategies, consequently constraining the mutual information maximization during the alignment process. To address these limitations, we propose a novel and flexible one-stage Dual-Aligned Semantic IDs (DAS) method that simultaneously optimizes quantization and alignment, preserving semantic integrity and alignment quality while avoiding the information loss typically associated with two-stage methods. Meanwhile, DAS achieves more efficient alignment between the semantic IDs and collaborative signals, with the following two innovative and effective approaches: (1) Multi-view Constrative Alignment: To maximize mutual information between semantic IDs and collaborative signals, we first incorporate an ID-based CF debias module, and then design three effective contrastive alignment methods: dual user-to-item (u2i), dual item-to-item/user-to-user (i2i/u2u), and dual co-occurrence item-to-item/user-to-user (i2i/u2u). (2) Dual Learning: By aligning the dual quantizations of users and ads, the constructed semantic IDs for users and ads achieve stronger alignment. Finally, we conduct extensive offline experiments and online A/B tests to evaluate DAS's effectiveness, which is now successfully deployed across various advertising scenarios at Kuaishou App, serving over 400 million users daily.

  • 6 authors
·
Aug 14

DetReIDX: A Stress-Test Dataset for Real-World UAV-Based Person Recognition

Person reidentification (ReID) technology has been considered to perform relatively well under controlled, ground-level conditions, but it breaks down when deployed in challenging real-world settings. Evidently, this is due to extreme data variability factors such as resolution, viewpoint changes, scale variations, occlusions, and appearance shifts from clothing or session drifts. Moreover, the publicly available data sets do not realistically incorporate such kinds and magnitudes of variability, which limits the progress of this technology. This paper introduces DetReIDX, a large-scale aerial-ground person dataset, that was explicitly designed as a stress test to ReID under real-world conditions. DetReIDX is a multi-session set that includes over 13 million bounding boxes from 509 identities, collected in seven university campuses from three continents, with drone altitudes between 5.8 and 120 meters. More important, as a key novelty, DetReIDX subjects were recorded in (at least) two sessions on different days, with changes in clothing, daylight and location, making it suitable to actually evaluate long-term person ReID. Plus, data were annotated from 16 soft biometric attributes and multitask labels for detection, tracking, ReID, and action recognition. In order to provide empirical evidence of DetReIDX usefulness, we considered the specific tasks of human detection and ReID, where SOTA methods catastrophically degrade performance (up to 80% in detection accuracy and over 70% in Rank-1 ReID) when exposed to DetReIDXs conditions. The dataset, annotations, and official evaluation protocols are publicly available at https://www.it.ubi.pt/DetReIDX/

MIDV-500: A Dataset for Identity Documents Analysis and Recognition on Mobile Devices in Video Stream

A lot of research has been devoted to identity documents analysis and recognition on mobile devices. However, no publicly available datasets designed for this particular problem currently exist. There are a few datasets which are useful for associated subtasks but in order to facilitate a more comprehensive scientific and technical approach to identity document recognition more specialized datasets are required. In this paper we present a Mobile Identity Document Video dataset (MIDV-500) consisting of 500 video clips for 50 different identity document types with ground truth which allows to perform research in a wide scope of document analysis problems. The paper presents characteristics of the dataset and evaluation results for existing methods of face detection, text line recognition, and document fields data extraction. Since an important feature of identity documents is their sensitiveness as they contain personal data, all source document images used in MIDV-500 are either in public domain or distributed under public copyright licenses. The main goal of this paper is to present a dataset. However, in addition and as a baseline, we present evaluation results for existing methods for face detection, text line recognition, and document data extraction, using the presented dataset. (The dataset is available for download at ftp://smartengines.com/midv-500/.)

  • 4 authors
·
Jul 16, 2018

Clothes-Changing Person Re-Identification with Feasibility-Aware Intermediary Matching

Current clothes-changing person re-identification (re-id) approaches usually perform retrieval based on clothes-irrelevant features, while neglecting the potential of clothes-relevant features. However, we observe that relying solely on clothes-irrelevant features for clothes-changing re-id is limited, since they often lack adequate identity information and suffer from large intra-class variations. On the contrary, clothes-relevant features can be used to discover same-clothes intermediaries that possess informative identity clues. Based on this observation, we propose a Feasibility-Aware Intermediary Matching (FAIM) framework to additionally utilize clothes-relevant features for retrieval. Firstly, an Intermediary Matching (IM) module is designed to perform an intermediary-assisted matching process. This process involves using clothes-relevant features to find informative intermediates, and then using clothes-irrelevant features of these intermediates to complete the matching. Secondly, in order to reduce the negative effect of low-quality intermediaries, an Intermediary-Based Feasibility Weighting (IBFW) module is designed to evaluate the feasibility of intermediary matching process by assessing the quality of intermediaries. Extensive experiments demonstrate that our method outperforms state-of-the-art methods on several widely-used clothes-changing re-id benchmarks.

  • 7 authors
·
Apr 15, 2024

Turn That Frown Upside Down: FaceID Customization via Cross-Training Data

Existing face identity (FaceID) customization methods perform well but are limited to generating identical faces as the input, while in real-world applications, users often desire images of the same person but with variations, such as different expressions (e.g., smiling, angry) or angles (e.g., side profile). This limitation arises from the lack of datasets with controlled input-output facial variations, restricting models' ability to learn effective modifications. To address this issue, we propose CrossFaceID, the first large-scale, high-quality, and publicly available dataset specifically designed to improve the facial modification capabilities of FaceID customization models. Specifically, CrossFaceID consists of 40,000 text-image pairs from approximately 2,000 persons, with each person represented by around 20 images showcasing diverse facial attributes such as poses, expressions, angles, and adornments. During the training stage, a specific face of a person is used as input, and the FaceID customization model is forced to generate another image of the same person but with altered facial features. This allows the FaceID customization model to acquire the ability to personalize and modify known facial features during the inference stage. Experiments show that models fine-tuned on the CrossFaceID dataset retain its performance in preserving FaceID fidelity while significantly improving its face customization capabilities. To facilitate further advancements in the FaceID customization field, our code, constructed datasets, and trained models are fully available to the public.

  • 7 authors
·
Jan 26

IDiff-Face: Synthetic-based Face Recognition through Fizzy Identity-Conditioned Diffusion Models

The availability of large-scale authentic face databases has been crucial to the significant advances made in face recognition research over the past decade. However, legal and ethical concerns led to the recent retraction of many of these databases by their creators, raising questions about the continuity of future face recognition research without one of its key resources. Synthetic datasets have emerged as a promising alternative to privacy-sensitive authentic data for face recognition development. However, recent synthetic datasets that are used to train face recognition models suffer either from limitations in intra-class diversity or cross-class (identity) discrimination, leading to less optimal accuracies, far away from the accuracies achieved by models trained on authentic data. This paper targets this issue by proposing IDiff-Face, a novel approach based on conditional latent diffusion models for synthetic identity generation with realistic identity variations for face recognition training. Through extensive evaluations, our proposed synthetic-based face recognition approach pushed the limits of state-of-the-art performances, achieving, for example, 98.00% accuracy on the Labeled Faces in the Wild (LFW) benchmark, far ahead from the recent synthetic-based face recognition solutions with 95.40% and bridging the gap to authentic-based face recognition with 99.82% accuracy.

  • 4 authors
·
Aug 9, 2023

DeID-GPT: Zero-shot Medical Text De-Identification by GPT-4

The digitization of healthcare has facilitated the sharing and re-using of medical data but has also raised concerns about confidentiality and privacy. HIPAA (Health Insurance Portability and Accountability Act) mandates removing re-identifying information before the dissemination of medical records. Thus, effective and efficient solutions for de-identifying medical data, especially those in free-text forms, are highly needed. While various computer-assisted de-identification methods, including both rule-based and learning-based, have been developed and used in prior practice, such solutions still lack generalizability or need to be fine-tuned according to different scenarios, significantly imposing restrictions in wider use. The advancement of large language models (LLM), such as ChatGPT and GPT-4, have shown great potential in processing text data in the medical domain with zero-shot in-context learning, especially in the task of privacy protection, as these models can identify confidential information by their powerful named entity recognition (NER) capability. In this work, we developed a novel GPT4-enabled de-identification framework (``DeID-GPT") to automatically identify and remove the identifying information. Compared to existing commonly used medical text data de-identification methods, our developed DeID-GPT showed the highest accuracy and remarkable reliability in masking private information from the unstructured medical text while preserving the original structure and meaning of the text. This study is one of the earliest to utilize ChatGPT and GPT-4 for medical text data processing and de-identification, which provides insights for further research and solution development on the use of LLMs such as ChatGPT/GPT-4 in healthcare. Codes and benchmarking data information are available at https://github.com/yhydhx/ChatGPT-API.

  • 18 authors
·
Mar 20, 2023

Long-Term Ad Memorability: Understanding and Generating Memorable Ads

Marketers spend billions of dollars on advertisements, but to what end? At purchase time, if customers cannot recognize the brand for which they saw an ad, the money spent on the ad is essentially wasted. Despite its importance in marketing, until now, there has been no study on the memorability of ads in the ML literature. All previous memorability studies have been conducted on short-term recall on specific content types like object and action videos. On the other hand, the advertising industry only cares about long-term memorability, and ads are almost always highly multimodal. Therefore, we release the first memorability dataset, LAMDBA, consisting of 1749 participants and 2205 ads covering 276 brands. Running statistical tests over different participant subpopulations and ad types, we find many interesting insights into what makes an ad memorable, e.g., fast-moving ads are more memorable than those with slower scenes; people who use ad-blockers remember a lower number of ads than those who don't. Next, we present a novel model, Henry, to predict the memorability of a content which achieves state-of-the-art performance across all prominent literature memorability datasets. Henry shows strong generalization performance with better results in 0-shot on unseen datasets. Finally, with the intent of memorable ad generation, we present a scalable method to build a high-quality memorable ad generation model by leveraging automatically annotated data. Our approach, SEED (Self rEwarding mEmorability Modeling), starts with a language model trained on LAMBDA as seed data and progressively trains the LLM to generate more memorable ads. We show that the generated advertisements have 44\% higher memorability scores than the original ads. Further, we release a large-scale ad dataset, UltraLAMBDA, consisting of 5 million ads with their automatically-assigned memorability scores.

  • 8 authors
·
Sep 1, 2023 1

Privacy-Preserving Biometric Verification with Handwritten Random Digit String

Handwriting verification has stood as a steadfast identity authentication method for decades. However, this technique risks potential privacy breaches due to the inclusion of personal information in handwritten biometrics such as signatures. To address this concern, we propose using the Random Digit String (RDS) for privacy-preserving handwriting verification. This approach allows users to authenticate themselves by writing an arbitrary digit sequence, effectively ensuring privacy protection. To evaluate the effectiveness of RDS, we construct a new HRDS4BV dataset composed of online naturally handwritten RDS. Unlike conventional handwriting, RDS encompasses unconstrained and variable content, posing significant challenges for modeling consistent personal writing style. To surmount this, we propose the Pattern Attentive VErification Network (PAVENet), along with a Discriminative Pattern Mining (DPM) module. DPM adaptively enhances the recognition of consistent and discriminative writing patterns, thus refining handwriting style representation. Through comprehensive evaluations, we scrutinize the applicability of online RDS verification and showcase a pronounced outperformance of our model over existing methods. Furthermore, we discover a noteworthy forgery phenomenon that deviates from prior findings and discuss its positive impact in countering malicious impostor attacks. Substantially, our work underscores the feasibility of privacy-preserving biometric verification and propels the prospects of its broader acceptance and application.

  • 5 authors
·
Mar 16

Does Learning Require Memorization? A Short Tale about a Long Tail

State-of-the-art results on image recognition tasks are achieved using over-parameterized learning algorithms that (nearly) perfectly fit the training set and are known to fit well even random labels. This tendency to memorize the labels of the training data is not explained by existing theoretical analyses. Memorization of the training data also presents significant privacy risks when the training data contains sensitive personal information and thus it is important to understand whether such memorization is necessary for accurate learning. We provide the first conceptual explanation and a theoretical model for this phenomenon. Specifically, we demonstrate that for natural data distributions memorization of labels is necessary for achieving close-to-optimal generalization error. Crucially, even labels of outliers and noisy labels need to be memorized. The model is motivated and supported by the results of several recent empirical works. In our model, data is sampled from a mixture of subpopulations and our results show that memorization is necessary whenever the distribution of subpopulation frequencies is long-tailed. Image and text data is known to be long-tailed and therefore our results establish a formal link between these empirical phenomena. Our results allow to quantify the cost of limiting memorization in learning and explain the disparate effects that privacy and model compression have on different subgroups.

  • 1 authors
·
Jun 12, 2019

InstantID: Zero-shot Identity-Preserving Generation in Seconds

There has been significant progress in personalized image synthesis with methods such as Textual Inversion, DreamBooth, and LoRA. Yet, their real-world applicability is hindered by high storage demands, lengthy fine-tuning processes, and the need for multiple reference images. Conversely, existing ID embedding-based methods, while requiring only a single forward inference, face challenges: they either necessitate extensive fine-tuning across numerous model parameters, lack compatibility with community pre-trained models, or fail to maintain high face fidelity. Addressing these limitations, we introduce InstantID, a powerful diffusion model-based solution. Our plug-and-play module adeptly handles image personalization in various styles using just a single facial image, while ensuring high fidelity. To achieve this, we design a novel IdentityNet by imposing strong semantic and weak spatial conditions, integrating facial and landmark images with textual prompts to steer the image generation. InstantID demonstrates exceptional performance and efficiency, proving highly beneficial in real-world applications where identity preservation is paramount. Moreover, our work seamlessly integrates with popular pre-trained text-to-image diffusion models like SD1.5 and SDXL, serving as an adaptable plugin. Our codes and pre-trained checkpoints will be available at https://github.com/InstantID/InstantID.

  • 5 authors
·
Jan 15, 2024 8